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ChatGPT took the world by storm.

It was released in November 2022 and had one million users in the span of a few days.

Everyone wants a piece of the pie, and you should too. 

ChatGPT has the potential to make your life extremely easy because you won’t have to spend copious amounts of time trying to think of what to write or organizing your thoughts.

The prowess of this AI model is incredibly vast, which can be intimidating. However, by combining the knowledge you accrue from this blog post and our AI Empowered Copywriting course, you’ll be spitting out content at a superhuman speed in no time. Today, we’re going to cover:

  • Unique brainstorming tactics for ChatGPT to help you gain multiple perspectives on a topic
  • The importance of using the right prompts to maximize results
  • The setbacks of ChatGPT and the dangers of over-relying on it

Without further ado, let’s dive into how you can leverage this revolutionary tool to organize and structure your blog posts.

The Role of ChatGPT in Structuring Blog Posts


Although AI has taken the internet by storm recently, you’ve actually been using it for longer than you can imagine.

For instance, remember that one time you asked Siri to make you a break-up playlist or help you cook a lasagna dish? You were leveraging AI. 

Platforms such as Netflix, Amazon, and Spotify have been using AI algorithms for years to send you personalized recommendations based on your user history and listening habits.

So, you see, you’re not a stranger to using AI to make your life easier, and ChatGPT will help you avoid one of the biggest problems of writing.

Can you take a wild guess what that may be? We’ll give you a hint. 

Blink. Blink. Blink.

The dreaded blank page.

Every writer knows the feeling of staring at a page until your eyes cross over, desperately trying to cheer your brain cells to conjure up a blog post that will make Jane Austen go green with envy.

ChatGPT changed that forever. Let’s delve into how you can leverage its power to structure your blog post and never have to deal with a blank page again:

Brainstorm and Topic Generation

Think of ChatGPT as an incredibly smart child who is willing to do anything you tell them to do, in order to please you.

And the best part? You can chat with it in a human-like conversation and ask it about anything and everything, within reason, of course.

This feature can come in very handy when you’re writing about incredibly mundane and boring topics.

For example, we asked the ChatGPT to give us interesting facts about potatoes. After providing the usual predictable ones, such as being a global staple food, it generated a few intriguing ideas.

One fact that stood out to us was that potatoes can be grown on Mars.

ChatGPT output

After fact-checking the information, we found that according to NASA, the vegetable can be grown on the planet as a potential food source for future astronauts.

Outlining and Subheadings

Once you have a topic in mind, you can collaborate with ChatGPT to create an outline for a blog post. 

The first thing you have to do is introduce your topic to ChatGPT by explaining the overall theme of your blog post. 

For example, if you’re writing an article about “Effective Time Management Techniques,” share this information with ChatGPT in your prompt.

Next, present the main points you wish to get across in your article as bullet points or brief descriptions. The main points of the time management article may be “Setting Priorities,” “Managing Distractions,” and “Creating a Schedule.”

If you still want to explore each main topic further, you can add that information to your prompt, and the AI model will provide suggestions, insights, or additional subtopics you can consider, enhancing the depth and breadth of your outline.

Introductions and Hooks

Six seconds.

That’s how long you have to grab the attention of your reader and get them to stay on your page and read the article you spent hours working on.

This is why writing an engaging introduction is crucial, and ChatGPT can assist you in crafting an impactful opening paragraph by suggesting attention-grabbing hooks, interesting facts, or thought-provoking questions

It can provide different writing styles or approaches to help you find the best introduction for your blog post.

All this and so much more are covered in the fifth lesson of our AI Empowered Copywriting course: structuring blog posts with AI

To get started, enroll in the course today and gain hands-on experience on how to efficiently structure your blog post.

Quick Fact: The Nielsen Norman Group found that most users read only about 20 percent of the text on an average web page. Enhance your introductions with ChatGPT to capture attention and make your blog post part of that crucial 20 percent.

Setting the Right Prompts: Guiding ChatGPT to Outline Your Blog Post

Creativity is thinking up new things. Innovation is doing new things.

Theodore Levitt

In the past, you had to freeball, imagining what it’s like to be a person experiencing certain things. ChatGPT changed that forever.

When you can look at problems from multiple perspectives, you’re able to come up with different innovative and effective solutions to tackle them.

Using ChatGPT, you can gain insight into how various people with different lifestyles and personalities may use your product and service. 

Push the boundaries. Get weird with it. This will help breach your creative boundaries and make your articles a fun and engaging read by challenging the reader in a new, stimulating manner.

For instance, if you sell scented candles, you could ask ChatGPT what scents a mafia boss or a mortician may prefer and why. 

Although it’ll be hard for the AI to predict something as abstract as candle scent preferences for a fictional mafia boss, it’ll generate possibilities based on commonly associated traits and themes. 

In the mafia boss scenario, ChatGPT suggested the following ideas which we think are pretty accurate: 

  • Leather and tobacco: The deep, rich aroma of leather combined with the warm, smoky notes of tobacco can evoke a sense of authority and luxury that might appeal to a mafia boss.
  • Dark woods and spices: Scents such as sandalwood, cedarwood, and spicy notes such as black pepper or cinnamon might align with the enigmatic and secretive nature often associated with a mafia boss.
  • Whiskey or bourbon: The distinctive scent of whiskey or bourbon can convey a sense of power, influence, and indulgence. 

It might resonate with the image of a mafia boss enjoying the finer things in life and unwinding with a drink after a long day of running their operations.

To get your creative juices flowing, here are some additional examples of unique prompts you can use with different professions.

ProfessionProduct/ConceptUnique Prompt For ChatGPT
ChefKitchen utensils“What kind of kitchen utensils would a renowned chef prefer and why?”
MusicianNoise-cancelling headphones“Why would a classical musician choose noise-cancelling headphones?”
FirefighterFitness gear“What type of fitness gear might be important to a firefighter and why?”
AstronautSpace food“How might an astronaut describe the experience of eating space food?”
TeacherEducational Apps“What features in an educational app would a high school teacher value most?”

The point we’re trying to make is that ChatGPT allows you to think outside the box by providing scenarios, problems, and topics that encourage reader engagement and create opportunities for meaningful discussions. 

Small Revolution’s AI Empowered: Mastering Blogging and Copywriting with ChatGPT course is your answered prayer. 

Our course lets you harness the power of AI to save copious amounts of time and energy and produce high-quality content that resonates with your readers. 

It contains step-by-step guides to drafting, editing, ideation, and SEO optimization using AI, alongside actionable tips on how you can integrate your unique voice and perspective into them.

Did You Know? An estimated 37 percent of businesses have incorporated some form of AI into their operations. Join the revolution with ChatGPT and leverage AI’s power to structure your blog posts efficiently.

Common Challenges and How to Overcome Them

blogger writing ideas on paper

AI will probably most likely lead to the end of the world, but in the meantime, there’ll be great companies.

Sam Altman, CEO, OpenAI

While all this sounds brilliant and revolutionary, there are two sides to every coin.

ChatGPT is not without its faults and it’s best that you educate yourself about these common pitfalls to avoid falling victim to them. Some of these include:

Content Accuracy and Fact-Checking

Remember how we talked about AI hallucinating or making up certain things just to please you?

It does that sometimes, and that’s why relying solely on AI-generated content without proper fact-checking can lead to you unintentionally giving out false information, harming the credibility of your blog, and misinforming readers. 

For example, two New York attorneys used ChatGPT to generate a legal motion in a federal court that put them in danger of being sanctioned. 

When the judge tried to find the cases, he found out that they don’t exist because ChatGPT had made up the information about the cases.

It can be pretty hard to tell if AI is hallucinating because of how confidently it presents the information. That’s why you should implement a rigorous fact-checking process for anything that sounds fishy. 

Carefully review and verify the information generated by AI using reliable sources to ensure the accuracy and reliability of the content before it’s published.

Key Takeaway: While ChatGPT is a powerful tool for structuring blog posts, it’s essential to remember that it’s a tool, not a replacement for human creativity. Always review and add your personal touch to the content generated by the AI.

Maintaining a Consistent Voice and Style

Have you ever read something that sounds robotic? 

It may have lacked flow and sounded disjointed and fragmented. Or maybe it felt cold and lacked emotional nuance and personality.

That pretty much sums up AI-generated content. 

Reason? AI models are technically robots.

They lack contextual understanding, which can lead to content that fails to resonate with your target audience or, worse, is culturally insensitive. 

The last thing you want to do is alienate readers, diminish engagement, and harm the reputation of your brand or blog by publishing a shallow or out-of-touch article that is insensitive to the human aspect of a specific topic or audience. 

Small Revolution has years of experience curating training for bloggers and copywriters that helps them write with depth and clarity that resonates with their audience.

Our AI Empowered Copywriting course will help you learn how to combine the power of AI and human creativity to ensure your content aligns with the intended tone, cultural references, and sensitivities of your audience.

Lack of Creativity and Originality

Writers get inspiration from anything and everything.

Did you know that J.R.R. Tolkien got the inspiration for “The Hobbit” while he was grading college exam papers? 

While he was perusing through the papers, he came across a blank sheet, and then the words, “In a hole in the ground there lived a hobbit,” suddenly sprouted from his mind.

The opposite is true for AI models that rely on existing data and patterns, limiting their ability to provide truly innovative or creative ideas, resulting in content that feels repetitive, stale, or lacks a unique perspective. 

You’ll need to draw on your one-of-a-kind, human experiences to infuse your creativity, unique perspectives, and original thought into the AI-generated content. 

Let ChatGPT do the boring technical stuff, and tap into your creativity. Remember, the sky is the limit.

Don’t Be Left Behind, Join the Revolution

ChatGPT interface on two computer screens

AI is here to stay and make your life ten times easier.

A life without writer’s block. 

A life where you get to integrate your humanity into your writing without having to deal with all the boring and mundane parts such as adding in SEO elements, coming up with ideas, or drafting and editing.

This is the life that awaits you once you enroll in our AI Empowered copywriting course with tried and true methods that will ensure your success as a creative blogger. 

With 13 jam-packed lessons skillfully curated by Small Revolution’s founder Katrina McKinnon who has been working with bloggers and copywriters for 20+ years, writing has never been easier or faster. 

Enroll today and gain access to the most comprehensive and well-structured AI copywriting course in the world.

The best preparation for tomorrow is doing your best today.

H. Jackson Brown Jr.
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Katrina McKinnon

I'm Katrina McKinnon, the author behind Small Revolution. With two decades of hands-on experience in online work, running eCommerce stores, web agency and job boards, I'm now on a mission to empower you to work from home and achieve work-life balance. My passion lies in crafting insightful, education content. I have taught thousands of students and employees how to write, do SEO, manage eCommerce stores and work as Virtual Assistants. Join our most popular course: SEO Article Masterclass