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You know what people say nowadays?

If you’re not present on social media, it’s like you don’t exist at all!

Any further explanation of the reasons why your business must be right in front of your target audiences’ faces on social media channels as much as possible is absolutely unnecessary, isn’t it?

Still, how can you concentrate on building your empire if you’re checking your multiple business social media accounts all day long?

The answer is simple – hire a skilled Virtual Assistant who can take over running your numerous social media accounts on:

  • Facebook
  • Twitter
  • Instagram
  • Pinterest
  • LinkedIn
  • YouTube

Raising the visibility of your business on popular social media commonly used by your target audience is a perfect way of promoting your brand, products or services.

Here are some of the social media managing tasks your Virtual Assistant needs to handle not only to generate buzz for your business but to cultivate more leads and boost sales:

  1. Opening social media accounts for you
  2. Regularly updating social media accounts and details
  3. Keeping all the accounts active
  4. Creating profiles
  5. Setting up your business page(s)
  6. Setting up Google Reader (or another method for receiving your RSS feeds)
  7. Developing a social media strategy and designing detailed daily action plans to keep your activities in-line with your business goals
  8. Developing editorial calendars for your social media accounts
  9. Generating ideas for social media posts
  10. Crafting, proofreading, editing and sharing short and to-the-point social media posts
  11. Scheduling content
  12. Posting superb content on your social media accounts at particular times of the day and week
  13. Repurposing content for different channels
  14. Running and managing contests on social media to attract people
  15. Managing Facebook Ads
  16. Building and managing a community of Facebook or Twitter followers
  17. Creating and running engaging Facebook Live sessions
  18. Following other people’s relevant and credible accounts
  19. Creating Groups or Fan Pages on Facebook
  20. Inviting people to like your Facebook page as well as liking their pages, posts and comments
  21. Moderating your Facebook group (approving or rejecting access requests, posts, comments, inviting members)
  22. Managing ongoing messaging and communication to your followers and prospective clients (in comment sections and inbox)
  23. Selling your products, responding to all inquiries and complaints in a timely manner i.e. providing customer service via your Facebook Messenger or another account
  24. Finding suitable visuals for your posts and editing them because “content with relevant images gets 94% more views than content without images
  25. Creating cover images on Twitter and Facebook
  26. Creating pinnable images for your Pinterest account, scheduling and tracking them
  27. Creating, organizing and following Pinterest boards and pinning images onto them
  28. Selecting photos and uploading them on Instagram
  29. Sourcing quotes and images on Instagram
  30. Making and accepting connection requests on LinkedIn
  31. Making and requesting recommendations on LinkedIn
  32. Sending LinkedIn InMails and responding to them
  33. Publishing, liking and commenting on LinkedIn Pulse articles
  34. Creating a YouTube channel
  35. Creating YouTube playlists
  36. Creating YouTube header
  37. Editing and uploading videos onto YouTube
  38. Moderating comments below your YouTube videos
  39. Searching out adequate networking sites where you can find and reach your target audience
  40. Researching market trends to figure out what the best topics for your posts are and the like
  41. Researching most relevant hashtag conversations and adjust your marketing goals accordingly
  42. Tracking and analyzing your social media traffic, shares, mentions, hashtags etc.
  43. Closely monitoring your brand reputation via appropriate alerts
  44. Checking out your competitors’ rankings and visibility and comparing the data to yours
  45. Creating spreadsheets for results input and tracking
  46. Creating and exporting monthly reports to track your social media marketing and sales progress
  47. Creating viable systems and training materials explaining how to utilize various social media sites including step-by-step guides for daily, weekly and monthly social media actions customized for your business, as well as training others to implement your effective networking strategies

Also, always make sure there’s sufficient contact information on your social media pages (at least your phone number, email address and your website link) so that people can easily reach you.

This type of marketing is among the most effective ones, so make sure you don’t miss the opportunity to advertise your business effectively and capture more customers just because you don’t have adequate skills or enough time to spend on social media.

Mind you – social media management is far more than just liking, sharing, hashtagging or retweeting. An experienced Virtual Assistant with considerable social media acumen needs to fully understand how to increase your business visibility on popular social networks.

It isn’t that simple at all, so it’s highly recommendable to let an expert handle it and save you time and money.

Upon delegating your social media and other marketing tasks to a knowledgeable Virtual Assistant, you may finally focus your time and efforts on making a profit.

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Katrina McKinnon

I'm Katrina McKinnon, the author behind Small Revolution. With two decades of hands-on experience in online work, running eCommerce stores, web agency and job boards, I'm now on a mission to empower you to work from home and achieve work-life balance. My passion lies in crafting insightful, education content. I have taught thousands of students and employees how to write, do SEO, manage eCommerce stores and work as Virtual Assistants. Join our most popular course: SEO Article Masterclass

1 Comment

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