Search for:

A conversion happens when a person successfully takes an action on a website that is linked to further action down the customer funnel. It does not necessarily have to mean a successful purchase of a product; it can alternatively mean that a viewer clicked on an ad that took them to a new promotional page. In general however, eCommerce conversions do indicate completed transactions.

Shufferfly Confirmation Page indicating a conversion – http://www.conversionvoodoo.com/blog/2012/08/landing-page-optimization-confirmation-pages-6-tactics-to-get-more-conversions/

Photo courtesy of Freepik from rawpixel.com


I'm Katrina McKinnon, founder of McKinnon Group and Small Revolution. I'm using my 20 years' experience in building and operating online businesses to create engaging educational materials that helps others become successful online workers. Find me on LinkedIn and Twitter.

Write A Comment