ALT text (Alternative Text) is a word or phrase that can be inserted as an attribute in an HTML (Hypertext Markup Language) document to tell website viewers the nature or contents of an image.

The ALT text appears in a blank box that would normally contain the image. ALT text is useful when an image link is not available because of a broken or changed URL or some other issue.

ALT Text
ALT Text Option in WordPress

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I'm Katrina McKinnon, creator of eCommerce University, founder of McKinnon Group and Small Revolution. I'm using my 20 years' experience in building and operating online businesses to create engaging educational materials that helps others become successful online workers. Find me on LinkedIn and Twitter.

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